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Metrics

NPS Survey

A single-question survey that measures customer loyalty by asking how likely they are to recommend a company to others.

The Net Promoter Score (NPS) survey asks customers to rate their likelihood of recommending on a 0-10 scale. Respondents are grouped into promoters, passives, and detractors to calculate an overall score. NPS is a widely used metric for benchmarking customer experience and predicting business growth.
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