Mystrika
OpenMoves is a boutique performance marketing agency based in New York, specializing in ROAS-driven ecommerce and lead generation. With over 20 years of experience and a team of 30 US-based specialists, they manage roughly 100 clients across SEO and PPC.
OpenMoves is a well-established boutique performance marketing agency headquartered in Huntington, New York, with a fully remote US-based team of about 30 specialists. Founded in 2001 and recognized as an Inc 5000 company, the agency has built a solid reputation for delivering measurable results in SEO, paid media, and marketing automation. Their focus is squarely on ROAS-driven ecommerce and lead generation brands that need to acquire new customers efficiently through digital channels.
The agency's key strength lies in its deep bench of veteran talent. With over 100 years of combined SEO experience across the team, OpenMoves offers a rare blend of technical SEO, content strategy, and white-hat link building. On the paid media side, they are a Google Premium Partner and Facebook advertising expert, managing campaigns across Google Ads, Facebook Ads, programmatic, and Amazon. They also provide creative services including conversion rate optimization, landing page design, and email marketing, and have developed their own proprietary email platform called OM3. This breadth allows them to orchestrate integrated campaigns that cover the full funnel.
Pricing is project-based with a typical budget range of $10,000 to $25,000 per project, and engagements usually last more than six months. This positions OpenMoves as a mid-market option, best suited for companies that have a serious commitment to performance marketing and a budget to match. The agency's case studies back up the investment: one client saw a 165% increase in organic leads in six months, another achieved 230% traffic growth in a competitive local vertical, and a national enterprise client gained a 64% improvement in organic leads through off-page SEO.
OpenMoves is best for growth-oriented ecommerce brands and B2B service companies that need a partner capable of managing both organic and paid channels with a performance-first mindset. The agency's experience with industries like healthcare, manufacturing, and fashion retail shows versatility, but their sweet spot is clearly in competitive verticals where data-driven optimization makes a difference. Smaller businesses may find the minimum project budget steep, and the team size of 30 could be stretched if a client requires dedicated resources across multiple large initiatives simultaneously.
Overall, OpenMoves is a reliable choice for companies that value experience, transparency, and a results-oriented approach. Their long track record, combined with a full suite of services and proprietary technology, makes them a strong contender for any mid-market brand serious about scaling through performance marketing.
Services
- Advertising
- Display Ads
- Native Advertising
- PPC
- Programmatic Advertising
- Retargeting and Remarketing
- Video Marketing
- Content Marketing
- Content Strategy
- Copywriting
- Marketing Advice
- Inbound Marketing
- Lead Generation
- Market Research
- Outbound Marketing
- Marketing Automation
- Email Marketing
- SEO
- Backlink Management
- International SEO
- Link Building
- Local SEO
- Mobile SEO
- SEO Consulting
- Search Engine Marketing
- Shopify SEO
- Technical SEO
- Wordpress SEO
- Youtube SEO
Industries Served
Team Size
Pros
- Google Premium Partner and Facebook advertising experts
Cons
- Higher project budget range ($10k-$25k) may not suit small businesses
- Small team size may limit availability for multiple concurrent large projects
Client Review Analysis
Positive reviews highlight effective SEO optimization and overall satisfaction. Average rating 4.2 from Google Maps and Semrush.