Mystrika
Mower is one of America's largest privately held full-service advertising and marketing agencies, offering integrated campaigns from strategic planning to SEM, PR, video, social, and digital marketing. With nearly 200 collaborative thinkers, they bring intense independence and flexibility to brand-building challenges.
Mower is a well-established, privately held full-service advertising and marketing agency headquartered in Syracuse, New York, with additional offices in major U.S. cities including New York, Chicago, Boston, Atlanta, and Charlotte. Founded in 1970, the agency has grown to employ nearly 200 professionals, making it one of the largest independent agencies in the country. Their positioning as "Brand as Friend" and the tagline "Making Fierce Friends" reflects a relationship-driven approach to brand building.
The agency's key differentiator is its independence. As a privately held firm, Mower claims the flexibility to assemble the right team for each client's unique challenge without the constraints of a holding company. This allows them to offer a truly integrated service model spanning advertising (display, native, PPC, programmatic, video, Amazon), branding and strategy, content marketing, data analytics, public relations, SEO, social media marketing, and web development. Their deep-scraped content reveals a strong focus on industries like healthcare, financial services, manufacturing, energy, technology, and travel/tourism.
Pricing starts at $5,000 per project, which positions Mower as a mid-to-premium agency suitable for established businesses and enterprises. They work with small, mid, and enterprise clients, but the minimum budget suggests they are best suited for organizations with serious marketing investment. The agency's portfolio includes notable case studies such as driving a 51% surge in engagement for FirstEnergy, a 6-point increase in perceived healthcare expertise for Novant Health, and a rebrand for Helio Health.
Mower is best for mid-market to enterprise B2B companies that need a single partner capable of handling complex, multi-channel campaigns. Their strength lies in combining strategic planning with creative execution and measurable results. The agency's PR and crisis communications expertise is particularly valuable for industries like energy, manufacturing, and healthcare where reputation management is critical.
Overall, Mower is a reliable, full-service agency with a long history and a broad capability set. While the lack of public reviews on Semrush is a minor drawback, their extensive portfolio and industry awards (including B2B Agency of the Year recognition) speak to their competence. For companies looking for a partner that can scale from brand strategy to digital execution, Mower is a strong contender.
Services
- Advertising
- Display Ads
- Native Advertising
- PPC
- Programmatic Advertising
- Retargeting and Remarketing
- Video Marketing
- Amazon Marketing
- Amazon SEO
- Branding
- Brand Strategy
- Online Reputation Management
- Content Marketing
- Content Strategy
- Content Syndication
- Copywriting
- Storytelling
- Video Production
- Data Analytics
- Data Science
- Data Visualization
- Machine Learning and AI
- Marketing Advice
- Inbound Marketing
- Lead Generation
- Market Research
- Outbound Marketing
- Marketing Automation
- Email Marketing
- Public Relations
- Corporate Communications
- Influencer Marketing
- SEO
- International SEO
- Link Building
- Local SEO
- Mobile SEO
- Technical SEO
- Social Media Marketing
- Community Management
- Content Creation
- Social Media Monitoring
- Web Development
- UX Design
- Web Design
- Website Maintenance
Industries Served
Team Size
Pros
- Multiple office locations across the U.S. (New York, Chicago, Boston, Atlanta, Charlotte,
Cons
- Minimum project budget of $5,000 may be too high for very small businesses or startups.