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Lion + Panda

Lion + Panda

B2B Lead Generation Cincinnati, Ohio
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Lion + Panda is a full-stack digital agency that combines strategic marketing leadership with AI-powered execution to accelerate growth for mid-market and enterprise companies. They offer Fractional CMO services alongside integrated capabilities in SEO, paid media, web development, and data analytics.

Lion + Panda positions itself as a full-stack digital agency that goes beyond traditional marketing execution. Founded in 2013 and based in Cincinnati, Ohio, the agency serves mid-market and enterprise clients across the United States. What sets them apart is their emphasis on strategic leadership through a Fractional CMO service, combined with a practical, AI-powered approach to data management and campaign optimization. They describe their mission as helping "forward-thinking companies accelerate growth and outperform their competition," and their client roster-including manufacturers, home service providers, and B2B firms-reflects a focus on measurable, operational results.

The agency's core strength lies in its ability to act as an extension of the client's executive team. The Fractional CMO offering provides seasoned marketing leadership that defines positioning, prioritizes high-return initiatives, and builds repeatable systems for long-term success. This strategic layer is supported by a comprehensive suite of execution capabilities: technical SEO, paid media (Google Ads, social advertising), web design and development, content marketing, video production, and advanced analytics. Lion + Panda also invests heavily in AI-driven tools, including AI Search Optimization (GEO/AISO), LLM optimization, and machine learning for data science and lead scoring. Their deep-scraped website content emphasizes "cleaner data, smarter sales & marketing, and faster operations" through behind-the-scenes AI systems that filter, verify, and prioritize CRM submissions.

Pricing is project-based with a minimum budget of $2,500, and typical engagements run 3-6 months. This makes them accessible to mid-market companies with defined growth initiatives, while their enterprise experience suggests they can handle larger, ongoing retainer relationships. The agency's Semrush profile shows a 4.4 rating from 20 reviews, with clients consistently highlighting reduced lead costs, improved lead quality, and responsive communication. One client reported a $400/month drop in Google lead costs within the first month, while another praised the team's "industry leading thinking" and ability to act as a "natural and fitting extension" of their in-house team.

Lion + Panda is best suited for B2B companies in manufacturing, construction, health & wellness, and home services that need a strategic partner to overhaul their digital marketing and sales infrastructure. The agency's AI-driven data cleaning and lead scoring capabilities are particularly valuable for organizations struggling with messy CRMs and wasted ad spend. Their omni-channel approach-spanning paid media, organic search, content, email, and CRM integration-ensures that marketing efforts are cohesive and measurable. However, their geographic focus on the United States and relatively small team size (10-49) may limit their ability to serve very large enterprises or international clients.

In conclusion, Lion + Panda offers a compelling blend of high-level strategy and hands-on execution, powered by practical AI applications. Their Fractional CMO model provides the strategic clarity that many mid-market companies lack, while their technical capabilities deliver tangible ROI improvements. For B2B organizations ready to move beyond fragmented marketing efforts and adopt a data-driven, integrated approach, Lion + Panda is a strong, results-oriented partner.

Services

  • AI Search Optimization
  • LLM optimization
  • Advertising
  • Display Ads
  • PPC
  • Retargeting and Remarketing
  • Video Marketing
  • Amazon Marketing
  • Amazon Advertising
  • Branding
  • Brand Strategy
  • Online Reputation Management
  • Content Marketing
  • Content Strategy
  • Copywriting
  • Storytelling
  • Video Production
  • Data Analytics
  • Data Science
  • Data Visualization
  • Machine Learning and AI
  • Marketing Advice
  • Inbound Marketing
  • Lead Generation
  • Market Research
  • Outbound Marketing
  • Marketing Automation
  • Email Marketing
  • Public Relations
  • Influencer Marketing
  • SEO
  • Local SEO
  • Mobile SEO
  • SEO Consulting
  • Search Engine Marketing
  • Shopify SEO
  • Technical SEO
  • Wordpress SEO
  • Social Media Marketing
  • Community Management
  • Content Creation
  • Facebook Advertising
  • Instagram Marketing
  • Social Media Monitoring
  • Web Development
  • Digital Design
  • Graphic Design
  • Logo Design
  • Product Design
  • UX Design
  • Web Design
  • Website Maintenance
  • Wordpress Design

Industries Served

B2B Services Construction Health & Wellness Home Services Manufacturing

Team Size

10-49

Pros

  • 'Proven results: clients report lower lead costs, higher lead quality, and responsive,

Cons

  • Limited geographic focus (United States only) may not suit international clients.
  • Smaller team size (10-49) could constrain capacity for very large enterprise engagements.

Client Review Analysis

Clients report significant improvements in lead quality and cost reduction, with one client noting a $400/month drop in Google lead costs. Reviewers praise the team's responsiveness, strategic thinking, and ability to function as an extension of the client's team.

Frequently Asked Questions

Lion-panda focuses on B2B services, construction, health and wellness, home services, and manufacturing, tailoring AI-driven campaigns to each sector.
It combines AI-optimized paid media with CRM data cleaning and lead scoring to reduce wasted ad spend and deliver higher-quality leads.
Lion-panda works on a project-based model starting at $2,500, with costs varying based on scope and complexity.
Yes, it provides a fractional CMO service that gives mid-market and enterprise companies strategic marketing leadership without a full-time hire.
Clients report lower cost per lead, improved lead quality, and more transparent communication throughout campaigns.
No, lion-panda currently serves only the United States, so international companies may need to look elsewhere.
Its combination of fractional CMO leadership, full-stack capabilities, and AI-powered execution sets it apart from agencies that offer only one channel or lack strategic oversight.
Engagements can include SEO, paid media, web development, content marketing, email automation, data analytics, and AI optimization, all integrated into a cohesive omni-channel strategy.
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