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Compare Performics vs SOUP Agency

Side-by-side comparison of features, pricing, services, ratings and more.

Performics

Paid Advertising & PPC Website

Performics is a global performance marketing and media-buying agency within Publicis Groupe, helping brands convert consumer intent into revenue through data-driven campaigns across search, social, programmatic and commerce.

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Winner

SOUP Agency

B2B Lead Generation Website

Full-service digital marketing agency based in Sydney, helping brands scale through clear direction, focused ambition, and measurable performance. Award-winning and senior-led, they deliver results across SEO, paid media, social, and email.

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Feature Comparison

Attribute	Performics	SOUP Agency
Category	Paid Advertising & PPC	B2B Lead Generation
Rating	-	Winner +5.0 higher
Location	Chicago, IL, USA	Sydney, New South Wales, Australia
Features	Strong recognition from major platforms and industry bodies, including Microsoft	Strong recognition from major platforms and industry bodies, including Microsoft
Services	Paid Search SEO Paid Social Programmatic Display Commerce & Retail Media Performance Content Analytics & Technology Digital Strategy Paid Search (Google & Bing Ads) Social Media Advertising (Meta, TikTok, Pinterest) Display Ads Search Engine Optimization (SEO) Organic Social Strategy & Content Creation Community Management CRM Setup & Nurture Series Email Marketing (Monthly eDM) Copywriting Link Building Graphic Design Landing Page Design Web Design & Development Branding & Brand Strategy Lead Generation Marketing Automation Video Marketing Amazon Marketing & Advertising Influencer Marketing Public Relations Data Analytics & Visualization	Paid Search SEO Paid Social Programmatic Display Commerce & Retail Media Performance Content Analytics & Technology Digital Strategy Paid Search (Google & Bing Ads) Social Media Advertising (Meta, TikTok, Pinterest) Display Ads Search Engine Optimization (SEO) Organic Social Strategy & Content Creation Community Management CRM Setup & Nurture Series Email Marketing (Monthly eDM) Copywriting Link Building Graphic Design Landing Page Design Web Design & Development Branding & Brand Strategy Lead Generation Marketing Automation Video Marketing Amazon Marketing & Advertising Influencer Marketing Public Relations Data Analytics & Visualization
Industries	-	Ecommerce B2B Services Fintech Health & Wellness Real Estate Travel & Tourism Food & Beverages IT Manufacturing Education Institutions Fashion Retail Construction Home Services Legal Services
Pros	Recognized industry leader in search and performance marketing, including being	Full-service capabilities covering SEO, paid media, social, email, and web development
Cons	Pricing and contract structures are not published, and third-party directories often	Broad service offering may mean less specialization in niche areas compared to boutique
Website	Visit Site	Visit Site

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