Hopin

Hopin, now operating as RingCentral Events, is a full-featured virtual and hybrid event platform designed to replicate the feel of in-person gatherings. Originally a standalone brand that grew rapidly during the shift to remote events, Hopin was acquired by RingCentral and continues to power everything from small webinars to large multi-day conferences. The platform combines registration, live streaming, networking, and analytics in a single solution, making it a strong choice for marketing and event teams that need a polished, branded experience.

The platform's key strength is its virtual venue concept, which includes distinct areas for reception, main stage, breakout sessions, networking, and expo booths. Attendees can move between these spaces, engage in 1:1 video chats, join roundtable discussions, and visit virtual exhibitor booths. Built-in tools for chat, Q&A, polls, and gamification keep audiences engaged, while the Content Hub allows on-demand access to sessions after the live event. For hybrid and onsite events, Hopin offers mobile apps and check-in tools that bridge the physical and digital experience.

Pricing starts around $99 per organizer per month (billed annually) for the Events Pro plan, with higher tiers at $199 and $299 adding onsite capabilities, advanced integrations, and premium support. A 30-day free trial is available. While the per-organizer cost can add up for teams with multiple event producers, the platform eliminates the need for separate registration, streaming, and engagement tools, which can offset the expense for organizations running frequent or complex events.

Hopin is best suited for marketing and event teams that run recurring, high-stakes events and need deep integration with their CRM and marketing stack. It connects natively with Salesforce, HubSpot, Marketo, Pardot, Eloqua, Mailchimp, and Cvent, making it easy to sync attendee data and automate follow-ups. The platform also scales reliably, handling thousands of concurrent attendees without major performance issues, and its support team is consistently praised for helping organizers navigate complex setups.

That said, the platform is not ideal for every use case. Smaller teams or those running only occasional, simple webinars may find the learning curve steep and the pricing hard to justify compared to lighter tools like Zoom Webinars or GoTo Webinar. Some attendees also report confusion with the registration and login flow, which can affect attendance rates. Occasional technical glitches, especially around streaming and browser compatibility, have been noted in user reviews.

Overall, Hopin (RingCentral Events) remains a top-tier option for organizations that prioritize attendee engagement, brand control, and data integration in their event strategy. Its all-in-one approach reduces tool sprawl, and the backing of RingCentral provides enterprise-grade infrastructure and ongoing innovation. For teams that run multiple events per year and need a platform that can grow with them, Hopin delivers a compelling, if not always simple, solution.