Mystrika
Heepsy helps agencies, advertisers, and brands find influencers across Instagram, TikTok, and YouTube. It delivers value through powerful search capabilities, authenticity analysis, bulk outreach, a creator marketplace, and comprehensive reporting.
Heepsy is an influencer marketing platform built for agencies, advertisers, and brands that need to find and manage creators across Instagram, TikTok, and YouTube. It combines a large influencer database with search filters, authenticity analysis, and outreach tools into a single dashboard. The platform is designed to replace the manual process of scouting influencers with a data-driven approach that saves time and improves campaign ROI.
The core strength of Heepsy lies in its search capabilities. Users can filter millions of influencers by category, location, engagement rate, audience type, and even specific keywords. The platform also provides detailed profile analytics, including follower growth trends, audience demographics, and authenticity scores that flag fake followers or suspicious engagement. This makes it easier to identify genuine creators who align with a brand's target audience.
Beyond discovery, Heepsy offers bulk outreach features that let users send personalized emails to multiple influencers at once using templates. The platform tracks open rates, replies, and campaign performance in real time. It also includes a creator marketplace where vetted influencers can be discovered and contacted directly. For e-commerce brands, integrations with Shopify and WooCommerce allow seamless product seeding and affiliate tracking.
Pricing is tiered to accommodate different usage levels. The Free plan provides 360 search results per month and basic filters but no exports or messaging. Paid plans start at $44 per team per month (billed annually) for the Starter tier, which includes 15,000 results, 50 advanced profiles, and 50 outreach emails. The Plus plan at $124 adds bulk email and creator detection, while the Advanced plan at $184 offers 60,000 results, e-commerce integrations, and automated sales tracking. All paid plans are billed annually, which may be a consideration for smaller teams.
Heepsy is best suited for marketing teams, agencies, and startups that run regular influencer campaigns and need a centralized tool for discovery, outreach, and reporting. It is not a full CRM or marketing automation platform, so teams that require advanced lead scoring, multi-channel automation, or custom API integrations will need to supplement it with other tools. The lack of a public API is a notable gap for companies that want to build custom workflows.
Overall, Heepsy delivers solid value for influencer marketing teams that prioritize search depth and authenticity analysis. Its multi-platform coverage and bulk outreach features reduce manual effort, while the free plan allows low-risk evaluation. For organizations that manage influencer relationships at scale, Heepsy is a practical choice that balances functionality with ease of use.
Features
- Powerful influencer search across Instagram, TikTok, and YouTube
- Bulk outreach and contact with email templates
- Creator authenticity analysis (detect fake followers, engagement quality)
- Real-time media tracking and automated content collection
- Seamless campaign management with reporting insights
- Creator marketplace for discovering vetted influencers
- E-commerce integrations (Shopify, WooCommerce)
- Advanced filters by category, location, engagement, audience type
Pricing
Pros
- Extensive influencer database with millions of creators
- Easy-to-use search filters and bulk outreach capabilities
- Detailed authenticity analysis helps avoid fake influencers
- Multi-platform support (Instagram, TikTok, YouTube)
- Free plan available for basic testing
Cons
- Not a full CRM or sales platform; lacks advanced relationship management
- No public API for custom integrations
- Limited automation for broader marketing campaigns beyond influencer outreach
- Free plan restricts exports and messaging
Best For
Agencies, advertisers, brands, and startups that need to find, analyze, and manage influencers across Instagram, TikTok, and YouTube.