Mystrika
Dubb is an AI-powered video communication platform that helps sales, marketing, and customer engagement teams create personalized video messages, automate outreach campaigns, and track viewer interactions across email, SMS, and social media.
Dubb is a video sales platform that combines personal video messaging with an AI sales agent, all in one product. It's built for sales professionals who want to add a human touch to their outreach while automating the repetitive parts of the sales process. With over 120,000 users and more than $1 billion in generated sales reported, Dubb has established itself as a serious player in the video communication space.
The platform is split into two main components. Dubb Sales Studio lets you record a 60-second video from any device -- phone, computer, or browser -- and send it via email, text, or LinkedIn. You get real-time analytics on who watched, how long they stayed, and what they clicked. The newer Dubb Sales Agent lives inside Slack and handles lead research, email verification, personalized follow-ups, and CRM updates automatically. You can use either product on its own or combine them for a full-cycle outreach solution.
What sets Dubb apart is the depth of its AI features. The platform includes several named AI assistants: SIA for closing deals and handling objections, IRA for copywriting, Ava for screen recording, Vera for text-to-video conversion, and Caira for video feedback. There's also Otto, an in-app assistant that helps users navigate the dashboard. These tools reduce the time it takes to create and send personalized video content, which is the core value proposition.
Pricing is tiered to accommodate different scales. The free Starter plan includes 25 standard-definition videos per month with basic landing pages. The Pro plan at $42 per month unlocks unlimited HD videos, email and SMS campaigns, custom branding, and AI tools. Pro Plus at $90 per month adds full custom branding, automation workflows, ad retargeting, and one-on-one training. Enterprise plans are custom-priced and include team management, advanced security, and dedicated support. For most small to mid-sized sales teams, the Pro plan offers the best balance of features and cost.
Dubb integrates with over 3,000 apps and platforms, including Salesforce, HubSpot, and Zapier, so it fits into existing tech stacks without much friction. The platform is particularly strong for sales teams that rely on relationship-building and want to stand out in crowded inboxes. The combination of personal video and AI-driven follow-up means reps can spend less time on busywork and more time on conversations that close deals.
Overall, Dubb is a well-rounded tool for any sales organization that wants to use video at scale. The free trial (no credit card required) makes it easy to test, and the 5-star ratings across G2, Chrome, and the App Store reflect genuine user satisfaction. If your outreach strategy depends on building trust quickly and you're ready to let AI handle the logistics, Dubb is worth a serious look.
Features
- AI-Powered Tools (SIA, IRA, Ava, Vera, Caira)
- Multi-Channel Outreach (email, SMS, LinkedIn, social media)
- Screen & Webcam Recording (Chrome extension, desktop, mobile)
- Customizable Video Landing Pages with CTAs
- CRM & Marketing Automation Integrations (Salesforce, HubSpot, Zapier)
- Real-Time Analytics (viewer engagement, campaign performance)
- Teleprompter & Video Scripts
Pricing
Pros
- User-friendly interface with easy video creation tools
- Effective for personalized outreach and increasing engagement
- Comprehensive analytics to track video performance
- Seamless integration with various CRM and marketing tools
- Responsive customer support and onboarding assistance
Cons
- Higher-tier plans may be expensive for small businesses
- Some users report occasional glitches with video playback
- Limited customization options in the free plan
- Advanced features require a learning curve
Best For
Sales professionals and teams looking to personalize outreach with video and AI automation