Brainshark (now Bigtincan Readiness) is a data-driven sales readiness platform that helps organizations create, deliver, and track multimedia training and coaching programs for customer-facing teams.
Brainshark, now operating as Bigtincan Readiness, is a well-established sales readiness platform that has been helping organizations train, coach, and certify their customer-facing teams for years. Acquired by Bigtincan, the platform combines content authoring, structured learning paths, AI-powered coaching, and detailed analytics into a single system designed to ensure reps are truly prepared for every selling situation. It is particularly strong in environments where compliance, certification, and measurable readiness are non-negotiable.
The platform's core strength lies in its authoring tools, which allow subject-matter experts to quickly convert PowerPoint presentations, Google Slides, and videos into interactive training modules without needing instructional design skills. This ease of use, combined with robust curriculum management, certifications, and microlearning paths, makes it a solid choice for onboarding new hires and upskilling existing teams. The AI-powered video and text coaching features add a layer of continuous improvement, with machine analysis scoring and structured feedback that help managers identify gaps and reinforce best practices.
Brainshark integrates deeply with major CRMs like Salesforce and Microsoft Dynamics 365, bringing training content and coaching directly into the tools sellers already use. This integration, along with mobile apps and offline access, ensures that field and remote reps can complete training on their own schedule. The platform also offers enterprise-grade security and SSO, making it suitable for regulated industries such as life sciences and financial services.
Pricing is custom and per-user, with annual or multi-year contracts. Bigtincan does not publish list prices, so buyers need to request a quote. While the platform is feature-rich, the cost and implementation effort can be significant, making it more appropriate for mid-market and enterprise organizations rather than small businesses with basic training needs. Some users report that the reporting and analytics are less flexible than those of newer competitors, and the admin interface can feel dated when managing large content libraries.
Brainshark is best for B2B organizations that need a structured, data-driven approach to sales readiness and have the budget and team to support a full enablement program. It excels in environments where onboarding, certification, and coaching are critical to revenue performance. For smaller teams or those needing only a simple LMS, lighter alternatives may be more cost-effective.
Overall, Brainshark remains a capable and trusted platform in the sales readiness space, especially for enterprises that value structured learning and CRM integration. Its acquisition by Bigtincan has expanded its capabilities, but buyers should evaluate whether its depth of features aligns with their specific readiness goals and operational scale.
Features
- Mobile and offline access that supports distributed and field-based sellers.
- Enterprise-grade SSO and security features suitable for regulated and large enterprise
Pricing
Pros
- Detailed tracking of content consumption and training completion via scorecards
Cons
- Pricing and overall footprint can be high for smaller organizations that need only
Industries
Best For
Best for mid-market and enterprise B2B organizations that prioritize structured, data-driven sales readiness and coaching programs tightly integrated with Salesforce and other CRMs.