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Zimmerman Advertising is a full-service retail agency and Omnicom Group's retail powerhouse. It created the Brandtailing model, combining brand building with sales-driving tactics. The agency serves prominent retail brands with strategic planning, advertising, and digital services.
Zimmerman Advertising is a full-service retail agency and the retail powerhouse of Omnicom Group. It is ranked as the 14th largest full-service agency in the United States. The agency created the science of Brandtailing, a model that builds brands over time while driving sales overnight through integrated brand-activation tactics.
The agency employs more than 1,100 associates and maintains offices throughout the United States, with its headquarters in Fort Lauderdale, Florida. Zimmerman operates a philanthropic arm called zMotion, a cycling club that has raised millions of dollars for charitable causes.
Zimmerman's services include strategic planning, business analytics, brand design, advertising, interactive, social engagement, media, public relations, mobile, CRM/Loyalty, and in-house production. The agency's core offering is paid search and paid social advertising, but it provides a holistic brand-activation business model.
The agency serves prominent retail brands, including Papa John's, Nissan, Office Depot, Party City, Boston Market, Blue Cross/Blue Shield, and Extended Stay America. Its client base is primarily in the retail sector.
As of the profile date, Zimmerman Advertising has no client reviews on Agency Spotter, resulting in a rating of 0.0. No review sentiment is available. The agency has not listed any specific projects or portfolio items on the platform.
Services
- Paid Search & Paid Social Advertising
- Strategic Planning
- Business Analytics
- Brand Design
- Advertising
- Interactive
- Social Engagement
- Media
- Public Relations
- Mobile
- CRM/Loyalty
- In-House Production