VRD Research is a strategic design and innovation consulting firm founded in Italy in 1994. The agency helps companies innovate products and services through people-oriented processes and a multicultural network.
VRD Research is a strategic design and innovation consulting firm founded in Italy in 1994. The agency helps companies innovate products and services through people-oriented processes that involve key company players and a multicultural network. In Brazil since 2006, VRD promotes innovation as a company culture with wide repercussion in brand, products, and services.
The agency operates with a team of fewer than 10 professionals and is headquartered in Sao Paulo, Brazil, with Italian roots. Its website is vrdresearch.com, and it can be contacted via email at [email protected] or by phone at +55.11.3467.5059. The firm has a presence on LinkedIn, Facebook, and Twitter.
VRD Research offers a range of services including product and service strategy, people-focused qualitative research, formulation of drives and scenarios, concept design, envisioning, industrial design and development, brand experience guidelines, integrated design labs, educational programs, and workshops. The agency's approach is centered on human-centered innovation and strategic design processes.
The firm does not specify particular industry experience on its Agency Spotter profile, but its methods are applicable across sectors seeking innovation through design. The agency's vision emphasizes design as a process of thinking that broadens market views and possibilities, focusing on people and imparting new values to innovation.
As of the profile, VRD Research has no client reviews on Agency Spotter, and its rating stands at 0.0. No portfolio or project details are listed on the platform. The agency's unique value proposition lies in its long-standing experience since 1994 and its multicultural network spanning Italy and Brazil.
Services
- Product and Service Strategy
- People-focused Qualitative Research
- Concept Design
- Industrial Design and Development
- Brand Experience Guidelines
- Educational Programs and Workshops
Team Size
Pros
- Focus on human-centered innovation and strategic design processes.
- Long-standing experience since 1994 with a multicultural network.