Mystrika
TBWA\Helsinki is a full-service creative agency based in Helsinki, Finland, with 135 employees and more than 160 international creative awards. The agency is part of the TBWA network and works for clients such as Fortum, Helsingin Sanomat, and McDonald's.
TBWA\Helsinki is a full-service creative agency based in Helsinki, Finland, and part of the global TBWA network. The agency employs 135 people and is led by CEO Sami Tikkanen, Chief Creative Officer Alex Pineda, and SVP of Strategy and New Business Marco Mäkinen.
The agency operates from Fredrikinkatu 42 in Helsinki, reachable by phone at +358 10 2704000 or email at [email protected]. In addition to its core creative teams, the office includes Eleven PR, a public relations unit headed by Paula Sonne, and a Next unit focused on innovation, led by Mikko Pietilä.
TBWA\Helsinki offers advertising campaigns, brand strategy, creative production, digital design, integrated production for film and screen, PR and communications, and innovation work. Recent campaigns include Fortum + FishHeart, Vuokkoset's Tampon for Men, the Living Memorial for Martti Ahtisaari, K-Citymarket retail campaigns, and McDonald's Magic Stories.
The client base spans retail, food and beverage, healthcare, media, energy, and the public and non-profit sectors. Named clients include Fortum, Helsingin Sanomat, McDonald's, Kesko's K-Citymarket, Valio, Terveystalo, the City of Lahti, Helsinki Pride, and the Mannerheim League for Child Welfare, alongside past international work for adidas and Nissan.
The agency has collected 161 international creative awards, including Cannes Lions, D&AD, Eurobest, CLIO, Effie, and The One Show honors. Notable results include a D&AD White Pencil for Fortum + FishHeart in 2025, a Eurobest Grand Prix for Vuokkoset in 2024, and multiple Eurobest and Art Directors Club of Europe awards across campaign and design categories.
The agency's directory rating is 4.9 out of 5. It is best suited to clients seeking a full-service creative partner for brand advertising, integrated campaigns, and PR in Finland and the Nordics.
Services
- Advertising campaigns
- Brand strategy
- Creative production
- Digital design
- PR and communications
- Integrated production
- Innovation and emerging technology
Industries Served
Team Size
Pros
- Recognized with 161 international awards, including Cannes Lions, D&AD, Eurobest, CLIO, and Effie honors.
- Full-service capabilities spanning advertising, brand strategy, creative production, PR, and innovation.