Sculpted

Sculpted positions itself as a specialized "Claygency" -- an agency built around Clay's AI-powered platform to solve CRM data problems for B2B companies. Based in Iowa City, the agency focuses on a single, high-impact pain point: dirty, incomplete, or outdated CRM data that undermines sales and marketing efforts. Rather than offering broad outbound services, Sculpted zeroes in on data enrichment, automation, and ongoing hygiene, making it a niche but valuable partner for revenue teams that rely on accurate data.

The agency's core offering is a structured 4-week "CRM Clean-up Sprint." During this engagement, Sculpted audits existing CRM records, defines an ideal customer profile (ICP), and builds custom enrichment workflows in Clay. They pull data from over 100 providers to fill in missing firmographic and contact fields, verify employment and titles via LinkedIn, and score accounts based on fit and intent. The result is a cleaned, enriched CRM with clear documentation and Loom walkthroughs so the client's team can maintain the system independently.

Sculpted's approach is methodical and transparent. They start with a diagnostic call (no pitch), then scope the project, and deliver in iterative builds with async reviews. Each enrichment flow is built natively in the client's Clay account, modular and version-controlled. Optional add-ons include custom scoring models, ongoing re-enrichment, and inbound lead verification. This structure appeals to companies that want a fixed-price, time-boxed engagement with clear deliverables rather than a retainer.

Pricing is tiered at $3,000, $5,000, or $10,000 per month, depending on scope and complexity. The 4-week sprint is a fixed-price project, with add-ons priced separately. For a B2B company with a messy HubSpot or Salesforce instance, this is a cost-effective alternative to hiring a full-time RevOps person or trying to clean data in-house with spreadsheets. The agency's focus on Clay also means clients get the benefit of Clay's AI capabilities without needing to learn the platform themselves.

Sculpted is best suited for B2B companies that have outgrown manual data management but aren't ready for a full-time data operations hire. It's particularly valuable for organizations using HubSpot or Salesforce where lead routing, scoring, and reporting are compromised by poor data quality. The agency's hands-off, sprint-based model works well for teams that need an one-time cleanup or periodic refreshes, though ongoing maintenance is available as an add-on.

Overall, Sculpted fills a specific gap in the B2B agency scene. While many agencies focus on lead generation or full-cycle sales, Sculpted addresses the foundational data layer that makes those efforts effective. Their Clay-centric methodology, transparent process, and fixed-price sprints make them a reliable choice for companies serious about CRM hygiene. If your CRM feels more like a graveyard than a revenue engine, Sculpted's focused approach is worth evaluating.