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Schaefer Advertising Co. is a Fort Worth-based independent agency that blends insight, creativity and purpose to help brands resonate and drive action. The agency specializes in verticals including healthcare, real estate, and attractions, tourism & the arts. Schaefer supports clients with data-driven strategy and creative services including concept development, art direction, copywriting, video production, photography, and content.
Schaefer Advertising Co. is an independent agency founded in 1995 and headquartered in Fort Worth, Texas. The agency blends insight, creativity, and purpose to help brands resonate and drive action. With a team of under 49 employees, Schaefer charges an average hourly rate of $175 and requires clients to inquire for a minimum budget.
The agency offers a full suite of services including strategy, creative, web and interactive development, media planning, CRM, and client services. Schaefer designs integrated campaigns that are both thoughtful and compelling. On the creative side, it handles concept development, art direction, copywriting, video production, photography, and content creation. The agency also conducts data-driven marketing audits, user and market research, brand positioning, and competitive analysis.
Schaefer specializes in verticals including healthcare, real estate, and attractions, tourism & the arts. The agency serves small and medium businesses. Notable clients include the Fort Worth Zoo, TCU, Air Comfort, and Hillwood Communities. The agency's portfolio features projects such as "Keeping it Cool" (digital marketing), "Empowering Innovation" (branding), and "Bite into Beastro" (print design).
Google reviews give Schaefer a 4.4 rating from 21 reviews. Clients consistently praise the agency's listening skills, clear communication, and thoughtful process. One reviewer noted that their nonprofit had its best fundraising year after collaborating with Schaefer. Another highlighted the team's ability to sift through information and turn it into a spot-on product. Reviewers also commend the team's passion, strategy, and professional quality work.
Schaefer has received multiple awards, as shown in the agency's awards section. The team includes President/Owner Ken Schaefer, EVP of Account Strategy and Client Development Sara Hull, and Creative Director Charlie Howlett. The agency's philosophy is guided by thinking beyond the status quo and making life better through meaningful brand experiences.
Services
- Branding
- Print Design
- Graphic Design
- Digital Services
- Logo Design
- Creative Services
- Product Design
- Package Design
- Video Production
- Digital Marketing
- Integrated Marketing
Industries Served
Team Size
Pros
- Clients praise the agency's listening skills and ability to articulate brand stories effectively.
- Reviewers highlight thorough communication, thoughtful process, and cohesive campaign delivery.
- Multiple Google reviews note the team's passion, strategy, and professional quality work.
Client Review Analysis
Google reviews emphasize the agency's listening skills, clear communication, thoughtful process, and ability to deliver cohesive campaigns that drive results. Clients report best fundraising years after collaboration and praise the team's passion and strategy.