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PSTUDIO is a 2D motion design studio in Ho Chi Minh City, Vietnam, specializing in animated explainer videos for B2B companies in SaaS, Tech, Healthcare, and Industrial sectors. The studio handles the full production pipeline in-house, from script and storyboard to 2D animation, sound design, and platform-ready delivery.
PSTUDIO is a 2D motion design studio based in Ho Chi Minh City, Vietnam, founded in 2022. The studio specializes in animated explainer videos for B2B companies, particularly in SaaS, Tech, Healthcare, and Industrial sectors. PSTUDIO began as a motion graphics team focused on craft, then shifted to a strategy-first approach where every project starts with a call to define where the video lives in the funnel and what metric it should move.
The studio handles the full production pipeline in-house, including script and message design, storyboard, 2D animation, sound design, and delivery in platform-ready formats. Services cover explainer videos, product demo videos, ad and social video packages, and brand videos. PSTUDIO has produced over 200 videos for companies across the US, EU, and Asia, including Amazon, Autodesk, GitLab, Mezmo, and Tempus.
Pricing is transparent, with single explainer videos starting from $2,000 and starter packages from $3,000. Monthly retainers are available for teams with continuous video needs. The typical timeline is 2-4 weeks from kickoff to final delivery, and every project includes a dedicated point of contact, clear milestones, and structured review rounds. Being Vietnam-based allows the studio to offer senior-level talent at rates 40-60% lower than US or EU studios.
Over 60% of clients return for additional projects or move to a retainer model, and 80% of clients are international. The studio works async across time zones, communicates in English, and delivers on global production standards. Founder and CEO Phong Lam brings 6+ years of motion design experience and leads strategy and client relationships, with 200+ explainer videos delivered for SaaS, Tech, and Healthcare companies in US and EU markets.
PSTUDIO serves startups, small businesses, and medium businesses across industries including Design, Corporate Services, AI, Fintech, Health Care, Construction, and Media & Communications. The portfolio includes a SaaS explainer video for Sisense, completed in one month for under $5K in 2024. Clients include Mezmo, Tripadvisor, GitLab, Amazon, Coder, Redcatmotion, Meta, and Sisense.
Services
- Video Production
- Creative Services
- 2D Animation
- Animation Production
- Branded Video
- Commercial
- Explainer
- Social Media Videos
Industries Served
Team Size
Pros
- Produced 200+ videos for clients including Amazon, Autodesk, GitLab, Mezmo, and Tempus
- Over 60% of clients return for additional projects or move to a retainer model
- Vietnam-based senior talent at rates 40-60% lower than US or EU studios