Mystrika
Primer Grey is a people-focused brand agency founded in 2009. They offer naming, brand identity, go-to-market strategy, logo design, print and packaging design, and website design and development. The team is intentionally small, focusing on mutually beneficial relationships.
Primer Grey is a people-focused brand agency founded in 2009 and headquartered in Houston, Texas. The agency describes itself as "small on purpose," intentionally limiting its team to under 49 employees to focus on projects that drive mutually beneficial relationships between the agency, its clients, and the people and causes they serve. The agency's average hourly rate is $150, with a minimum project budget of $10,000 to $25,000.
The agency's services span naming, brand identity development, go-to-market strategy, logo design, print and packaging design, and website design and development. Areas of expertise include B2B branding, brand design, brand messaging, brand strategy, naming, illustration, and visual communication. Primer Grey's team is led by Principal and Brand Strategy Cliff Raymond, who has spent over a decade working with brands of all sizes, and Design Director Rachel Flores, a University of Houston graduate and AIGA board member.
Primer Grey serves a diverse range of industries including nonprofit, hospitality, restaurants, food and beverage, consumer goods, construction, energy and mining, arts, fintech, and corporate services. The agency works with startups, small businesses, and medium businesses. Notable clients include Eureka Heights Brew Co., Frankel Building Group, Nexeo Solutions, Dynalloy Industries, Callon Petroleum, and Simmons Foundation.
The agency's portfolio showcases branding projects for clients such as TruYou, Simmons Foundation, Double Barrel RSS, Eureka Heights Brew Co., Wagner's Outdoor Outfitters, and Frankel Building Group. Primer Grey has received an AMA Crystal Award for Brand/Re-brand, reflecting recognition in the branding industry.
No Google reviews were available for this profile, so client sentiment is not summarized. The agency's focus on intentional small-team collaboration and long-term relationships positions it as a strong choice for organizations seeking dedicated, high-touch branding and design services.
Services
- Branding
- Graphic Design
- Logo Design
- Package Design
- Print Design
- Website Design and Development
Industries Served
Team Size
Pros
- Intentionally small team ensures dedicated attention to each project
- Experienced team with over a decade in brand strategy and design
- Award-winning work recognized by AMA Crystal Award