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Primary Comms Group is a public relations agency founded in 1990. It operates three specialist communication agencies under one roof, serving corporations, government, and nonprofits. The agency offers crisis management and integrated communication services.
Primary Comms Group is an Australian public relations agency founded in 1990. The agency operates three specialist communication agencies under one roof, offering integrated communication services to a diverse client base. With a team of under 49 employees, the agency has maintained independent ownership for over three decades.
The agency's core service is public relations, with a specific expertise in crisis management. Primary Comms Group tailors strategies to meet each client's goals, combining traditional and digital media approaches. The agency emphasizes research-driven action, measurable results, and a collaborative team culture.
Primary Comms Group serves corporations, businesses, government departments, not-for-profit organisations, and consumer brands. The agency has demonstrated experience in the education, financial, and real estate industries. Clients can engage individual specialist agencies or a purpose-built integrated communication team.
Google reviews give the agency a 4.0 rating. Clients describe the team as professional, responsive, and highly skilled in both traditional and digital media. One client noted that the agency boosts engagement and delivers excellent media coverage. Employees also praise the supportive and collaborative work environment.
The agency's portfolio includes visual examples of their work, though specific client results are not detailed on the profile. Primary Comms Group maintains an active social media presence on Facebook, Twitter, LinkedIn, and Instagram. The agency invites potential clients to inquire about pricing and project details directly.
Services
- Public Relations
Industries Served
Team Size
Pros
- Supportive and collaborative team environment
- Professional and responsive client service
- Expertise in crisis management and integrated communications
Client Review Analysis
Clients praise the agency's professionalism, responsiveness, and ability to deliver impressive media coverage and engagement. Employees highlight a supportive and collaborative culture.