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Oplayo is a German company headquartered in Berlin that specializes in online marketing and web analytics. It offers tracking and targeting across SEO, SEA, native ads, and landing pages. The agency has offices in Munich and Dusseldorf.
Oplayo is a German digital marketing and analytics agency founded in 2013 and headquartered in Berlin. The company specializes in data-driven online marketing, web analytics, and performance optimization across multiple channels. With additional offices in Munich and Dusseldorf, Oplayo serves clients throughout Germany and beyond.
The agency employs under 49 professionals and maintains a minimum project budget of $10,000 to $25,000 with an average hourly rate of $120. Oplayo is a Google Partner Premier and has received multiple industry awards. The team is led by managing partners Gerald Thommes and Harald Mueller, who oversee data analytics, performance marketing, SEO, and partnerships.
Oplayo's service offerings span digital marketing, digital strategy, big data analytics, conversion rate optimization, content marketing, SEO, PPC, social media marketing, eCommerce, and video marketing. Areas of expertise include data mining, data science, Microsoft BI, Tableau, Amazon advertising, B2B lead generation, Google Ads, Google Shopping, YouTube advertising, link building, on-page optimization, and AI social media marketing.
The agency serves a diverse range of industries including construction, finance, health care, insurance, legal, manufacturing, transportation and logistics, wellness and fitness, travel, and software and IT services. Client types range from startups and small businesses to medium enterprises and corporate organizations. Notable clients include Schanz Rollladensysteme, TVB Imst, Idealtours, and Edding International AG.
Google reviews give Oplayo a 5.0 rating based on 22 reviews. Clients consistently highlight the agency's competent and experienced staff, effective lead generation strategies, personalized service with dedicated contacts, and demonstrable results in SEO and PPC. One reviewer noted that Oplayo's work "produces demonstrable results" and is "absolutely recommended compared to many other agencies with empty Google ranking promises."
Oplayo's portfolio includes a digital marketing project for a client in the winter garden portal space, with a budget of $100,000 to $250,000 over 120 months. The agency also offers technical seminars and training programs, and has been featured in press mentions on OMR, Proven Expert, LinkedIn, LeadInfo, Crunchbase, Rocket Reach, and Clutch.
Services
- Digital Marketing
- Digital Strategy
- Big Data Analytics
- CRO
- Content Marketing
- SEO
- PPC
- Social Media Marketing
- eCommerce
- Video Marketing
Industries Served
Team Size
Pros
- Competent and experienced staff with deep expertise in SEO, PPC, and analytics
- Demonstrable results in lead generation and performance marketing
- Personalized service with dedicated contact person for each client
- Strong technical seminars and training programs offered
Client Review Analysis
Google reviews highlight competent staff, effective lead generation, good cooperation, and demonstrable results. Clients appreciate personalized service and technical expertise.