ModoCon

ModoCon is a Brazilian communications agency founded in 2018, headquartered in Santos, Brazil. The agency positions itself as a specialist in making brands "always visible, relevant, and trusted" through a combination of public relations, generative AI visibility, and search engine optimization. It operates with a team of under 49 employees and maintains an average hourly rate of $60, with project budgets typically ranging from $1,000 to $10,000.

The agency's core offering is built around a proprietary framework called Reputação Generativa, which integrates traditional media relations with modern search engine and AI training data optimization. This framework includes four main service lines: AI Public Relations (including Generative Engine Optimization and Digital Signal Building), Strategic Media Relations (earned media and B2B thought leadership), Executive Positioning (LinkedIn and public speaking management for C-level executives), and Crisis Management (reputation defense and rapid-response protocols).

ModoCon's service portfolio spans public relations, AEO (Answer Engine Optimization), SEO, and content marketing. Within these areas, the agency demonstrates deep expertise in AI public relations, B2B PR, corporate communications, crisis management, digital PR, investor relations, online reputation management, and public affairs. On the SEO side, it offers generative engine optimization, link building, on-page optimization, and technical SEO. Branding expertise includes B2B branding, brand messaging, brand positioning, and brand strategy.

The agency serves a diverse range of industries including AI, manufacturing, hardware and networking, finance, fintech, food and beverage, electronics, eCommerce, consumer goods, and agriculture. Its client base consists primarily of startups, small businesses, and medium businesses. Notable clients include Akquinet Brasil, SAP, Strategy (formerly MicroStrategy), and Totvs.

Founder Alex Cabral brings over 25 years of corporate communications and PR experience to the agency, having previously served as Head of Integrated Communications at SAP Brazil. The agency's portfolio includes a significant $100,000 to $250,000 corporate communications and media relations project for SAP, delivered over 36 months starting in 2016. No Google reviews are available for the agency at this time.