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Moca Lab is a strategic branding and creative performance agency based in Florianópolis, Brazil. It integrates branding, content, and performance into a single ecosystem to drive results. The agency defines positioning, builds brand systems, and creates communication structures designed to scale across channels.
Moca Lab is a strategic branding and creative performance agency founded in 2025 and headquartered in Florianópolis, Brazil. The agency was built to help companies grow with clarity and consistency by integrating branding, content, and performance into a single ecosystem. Moca Lab believes brands should not only look good but also think, perform, and communicate with intention.
The agency operates with a team of under 49 employees and works with a minimum project budget between $1,000 and $10,000, with hourly rates available upon inquiry. Moca Lab is led by three co-founders: Martina Pires (Co-Founder & Creative Director), Victor Freire (Co-Founder & Communication Director), and Rafael Costa (Co-Founder & Growth Director). Each brings specialized expertise in brand design, communication, and performance marketing.
Moca Lab's services include branding, social media marketing, content marketing, conversion rate optimization (CRO), and pay-per-click (PPC) advertising. Within branding, the agency offers brand design, brand positioning, brand strategy, and naming. The agency defines positioning, builds brand systems, and creates communication structures designed to scale across channels.
The agency serves a range of industries including delivery & takeaway, beer, beauty, fashion, food and beverage, home & garden, retail, travel, and wellness & fitness. Moca Lab works with medium businesses and enterprise/corporate clients. Notable clients include Spoleto, Gurumê, China in Box, Enissati Cosmetics, FitFoods, Quevedo Home Center, and Dr. Oatker.
No client reviews are currently available on the agency's DesignRush profile. The agency's portfolio includes a rebranding project for Quevedo Home Center, completed under $5,000 over three months. Moca Lab also maintains a presence on LinkedIn, Instagram, and YouTube.
Services
- Branding
- Social Media Marketing
- Content Marketing
- CRO
- PPC
Industries Served
Team Size
Pros
- Integrates branding, content, and performance into a single ecosystem
- Defines positioning and builds scalable brand systems
- Team includes specialists in brand design, communication, and growth/performance