Maxicus

Maxicus is a BPO and call center agency founded in 2003, headquartered in Gurgaon, Haryana, India. The agency employs over 1,000 people and does not publicly disclose its minimum budget or hourly rate, requiring clients to inquire for pricing. Maxicus focuses on delivering seamless customer engagement across all touchpoints and provides support in more than 10 languages.

The agency offers a range of services including call center operations, BPO, and digital marketing. Its areas of expertise include back office outsourcing, inbound call handling, and lead generation. Maxicus also provides customer lifecycle management, omnichannel customer support, phygital virtual shopping experiences, tech support, data annotation, and customer service automation.

Maxicus serves a diverse set of large enterprise clients across multiple sectors. Notable clients include Swiggy, Airtel, ICICI Bank, Samsung, MPL, Cars24, Tata Steel, Meesho, Rotimatic, Vi, Fampay, and Shemaroo. The agency has received the Outsourcing Innovation of the Year award in 2020.

Key features of Maxicus include a unique blend of human expertise and cutting-edge technology for superior customer experiences, particularly in phygital interactions. The agency brings efficiency through edge computing, machine learning models, and appropriate human intervention. It also develops in-house digital platforms for virtual commerce, knowledge management, workforce productivity management, and e-surveillance monitoring.

Google reviews give Maxicus an overall rating of 4.3 out of 5 from 1,692 reviews. Sentiment is mixed: some reviewers praise the work environment and opportunities, while others report issues with management partiality and pressure to share positive feedback. The agency's large team and innovative technology platforms are frequently noted strengths.