Mystrika
Marketing at Work is a digital agency that combines a proprietary loyalty program platform (LoyaltyXpert) with SEO, social media, web design, and content marketing to help B2B brands strengthen channel partner relationships and drive revenue.
Marketing at Work positions itself as a digital agency with a sharp focus on channel loyalty. Based in Ahmedabad, India, the agency has developed LoyaltyXpert, an AI-powered SaaS platform that helps manufacturers and distributors automate rewards, track secondary sales, and engage influencers. This proprietary tool sets them apart from generalist agencies by offering a vertical-specific solution built for complex B2B distribution networks.
The agency's core strength lies in combining software with service. While LoyaltyXpert handles the heavy lifting of loyalty program management -- from QR-code-based point collection to gamification features like "Spin the Wheel" -- Marketing at Work also provides a full suite of digital marketing services including SEO, social media marketing, content creation, and web development. This dual capability means clients can both launch a loyalty program and build the marketing infrastructure to promote it, all from a single partner.
Pricing is project-based with no fixed minimum, making the agency accessible to small and mid-size businesses. The agency targets small to mid-size manufacturers and distributors, and its platform supports integration with 20+ business systems including SAP and ERPs. Geographic focus is on the United States, with all communications in English. The team of 10-49 professionals handles everything from UX design to WordPress development, though the small-to-medium team size may be a constraint for enterprises requiring dedicated, large-scale deployment teams.
Marketing at Work is best suited for B2B companies that want to move beyond generic discount-based loyalty programs and instead use data-driven incentives to strengthen channel partner relationships. The LoyaltyXpert platform's real-time tracking, multilingual announcements, and referral features are especially valuable for manufacturers with sprawling distribution networks. Companies already using CRM or ERP systems will benefit from the built-in integrations.
Overall, Marketing at Work offers a rare combination of specialized loyalty software and broad digital marketing execution. The 4.8 rating and a track record since 2017 suggest reliable delivery, though the lack of public client reviews makes it harder to gauge specific outcomes. For a mid-market manufacturer or distributor seeking a turnkey loyalty solution with marketing support, this agency is a compelling, cost-effective choice.
Services
- SEO
- APP Store Optimization
- Social Media Marketing
- Content Creation
- Web Development
- Graphic Design
- UX Design
- Web Design
- Wordpress Design
Industries Served
Team Size
Pros
- High agency rating of 4.8 with a decade of experience (founded 2017).
- Comprehensive digital services from SEO to WordPress design under one roof.
- Strong focus on B2B channel partner engagement and real-time sales tracking.
Cons
- No client reviews or success stories visible on the Semrush profile page.