Lustre is a women-led branding and design agency trusted by over 200 brands since 2018. They specialize in brand strategy, visual identity, packaging design, photography, eCommerce, and ongoing creative support. The agency serves industries including fashion, wellness, beauty, and CPG.
Lustre is a women-led branding and design agency founded in 2018 and headquartered in New York City. The agency has worked with over 200 brands, focusing on creating strategically driven and visually distinctive identities that drive growth. Lustre's senior-level team combines design excellence with marketing insight to help established companies evolve and modernize in competitive markets.
The agency offers a comprehensive range of services including brand strategy, visual identity design, packaging design, photography, eCommerce development, and ongoing creative support. Lustre also provides expertise in brand messaging, brand positioning, creative copywriting, film production, and storyboarding. Their eCommerce work is built on Shopify, and they deliver web design tailored to online retail.
Lustre serves clients across fashion, consumer goods, wellness and fitness, home and garden, food and beverage, luxury, supplements, beauty, and retail industries. The agency works with enterprise and corporate clients as well as medium-sized businesses. Notable clients include Monday Swimwear, Amway, Illy Coffee, Bala, Peacock Alley, Infantino, HigherDose, Saratoga Water, Country Life Vitamins, and Form.
Google reviews give Lustre a perfect 5.0 rating from 20 reviews. Clients consistently praise the team's collaborative approach, deep understanding of brand vision, and ability to deliver modern, high-performing websites and designs. Reviewers highlight clear communication, proactive suggestions, and exceptional attention to detail throughout the process.
Services
- Branding
- Creative Services
- Web Design
- Package Design
- Logo Design
- Design Services
- eCommerce Development
- Graphic Design
- Digital Services
- Content Marketing
Industries Served
Team Size
Pros
- Women-led agency with a senior-level team
- Trusted by over 200 brands since 2018
- Clients highlight collaborative and thoughtful approach
- Deep expertise in fashion, wellness, beauty, and CPG industries
Client Review Analysis
Clients consistently rate Lustre 5.0 on Google, praising the team's collaboration, creativity, and ability to understand brand vision.