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Lustre Branding & Design agency logo

Lustre

Branding & Design New York City, New York, United States
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Lustre is a women-led branding and design agency trusted by over 200 brands since 2018. They specialize in brand strategy, visual identity, packaging design, photography, eCommerce, and ongoing creative support. The agency serves industries including fashion, wellness, beauty, and CPG.

Lustre is a women-led branding and design agency founded in 2018 and headquartered in New York City. The agency has worked with over 200 brands, focusing on creating strategically driven and visually distinctive identities that drive growth. Lustre's senior-level team combines design excellence with marketing insight to help established companies evolve and modernize in competitive markets.

The agency offers a comprehensive range of services including brand strategy, visual identity design, packaging design, photography, eCommerce development, and ongoing creative support. Lustre also provides expertise in brand messaging, brand positioning, creative copywriting, film production, and storyboarding. Their eCommerce work is built on Shopify, and they deliver web design tailored to online retail.

Lustre serves clients across fashion, consumer goods, wellness and fitness, home and garden, food and beverage, luxury, supplements, beauty, and retail industries. The agency works with enterprise and corporate clients as well as medium-sized businesses. Notable clients include Monday Swimwear, Amway, Illy Coffee, Bala, Peacock Alley, Infantino, HigherDose, Saratoga Water, Country Life Vitamins, and Form.

Google reviews give Lustre a perfect 5.0 rating from 20 reviews. Clients consistently praise the team's collaborative approach, deep understanding of brand vision, and ability to deliver modern, high-performing websites and designs. Reviewers highlight clear communication, proactive suggestions, and exceptional attention to detail throughout the process.

Services

  • Branding
  • Creative Services
  • Web Design
  • Package Design
  • Logo Design
  • Design Services
  • eCommerce Development
  • Graphic Design
  • Digital Services
  • Content Marketing

Industries Served

Fashion Consumer Goods Wellness & Fitness Home & Garden Food and Beverage Luxury Supplements Beauty Retail

Team Size

Under 49

Pros

  • Women-led agency with a senior-level team
  • Trusted by over 200 brands since 2018
  • Clients highlight collaborative and thoughtful approach
  • Deep expertise in fashion, wellness, beauty, and CPG industries

Client Review Analysis

Clients consistently rate Lustre 5.0 on Google, praising the team's collaboration, creativity, and ability to understand brand vision.

Frequently Asked Questions

Lustre specializes in fashion, wellness, beauty, consumer goods, home and garden, food and beverage, luxury, supplements, and retail.
The agency's minimum project budget is $25,000 to $50,000, with hourly rates available upon inquiry.
Lustre begins each engagement with strategic discovery to understand business goals, audience motivations, and the category landscape before translating insights into creative work.
Lustre has under 49 employees and operates with a senior-level team that combines design excellence with marketing insight.
Yes, Lustre works with enterprise and corporate clients as well as medium-sized businesses.
Google reviews consistently give Lustre 5.0 stars, with clients praising the team's collaboration, attention to detail, and ability to deliver modern, high-performing designs.
Yes, Lustre offers eCommerce development with expertise in Shopify, including building seamless online shopping experiences.
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