Lunas Consulting

Lunas Consulting is a Toronto-based growth agency that positions itself as a full-funnel partner for B2B and B2C companies, with a strong focus on startups and early-stage businesses. Founded in 2021, the agency combines outbound lead generation, sales consulting, sales training, and digital marketing under one roof. Unlike many agencies that specialize in a single channel, Lunas takes a 360-degree approach, integrating sales and marketing strategies to drive predictable revenue growth. The agency is also female-founded, which adds a distinct perspective to its leadership.

What sets Lunas apart is its commitment to being a true extension of the client's team. The agency offers a dedicated SDR team with a low account-to-SDR ratio of 1:1 to 2:1, and each SDR provides 30-40 hours of bandwidth per week. This is significantly more hands-on than the typical SDR shop, where ratios often exceed 6:1 and bandwidth is limited. Lunas also includes consulting, a customized sales playbook, data analysis, expert copywriting, and a custom analytics dashboard in its engagements. The agency uses AI-powered tools and emphasizes transparency through dynamic dashboards and weekly communication.

Pricing is not publicly listed, Lunas operates on a custom package basis to fit different budgets. This is common for agencies that tailor their services to each client's specific needs. The agency's services span outbound lead generation, sales outsourcing, appointment setting, sales consulting, and sales training. They also offer digital marketing solutions including SEO, social media strategy, paid media, and website development. This breadth allows Lunas to manage the entire customer journey from lead generation to conversion.

Client feedback consistently highlights measurable outcomes, such as a 10% increase in booked appointments and a boost in sales. Clients praise the agency's proactive communication, on-time delivery, and deep understanding of the sales process. Testimonials from CEOs and founders describe Lunas as a true business partner that delivers more meetings than other agencies and brings creativity and innovation to the process. The agency's hands-on, transparent approach is especially valued by startups that need a reliable growth partner without the overhead of building an in-house team.

Lunas is best suited for early-stage B2B companies and SMBs that need a comprehensive growth partner rather than a point solution. The agency's full-funnel methodology works well for businesses that want to scale sustainably and are willing to invest in a long-term relationship. Companies that already have a mature sales process or need only a single service (e.g., just email outreach) may find Lunas' bundled approach more than they need. However, for startups looking to build a repeatable sales engine from the ground up, Lunas offers a compelling mix of strategy, execution, and training.

Overall, Lunas Consulting earns a strong recommendation for its client-centric model, transparent operations, and proven ability to drive growth. The agency's willingness to integrate deeply with client teams and its focus on data-driven decisions make it a reliable choice for companies that want more than just leads -- they want a sustainable growth system. While pricing is opaque, the value delivered through dedicated SDRs, consulting, and analytics justifies the investment for the right client profile.