Lesid Design

Lesid Design is an industrial design innovation studio based in Prague, Czech Republic, founded in 2022. The studio's mission is to redefine products by combining simplicity with functionality, crafting objects that are user-friendly, aesthetically pleasing, and innovative. Its approach merges deep user empathy with the latest technology and sustainable practices to meet today's needs while anticipating future challenges.

The studio operates with fewer than 49 employees and lists a minimum project budget of $1,000 to $10,000, with hourly rates available on request. Its headquarters are located at Varsavska 715/36, Vinohrady, Prague, 120 00, Czech Republic, and the team maintains an active presence on LinkedIn, Instagram, and YouTube.

Lesid Design offers product design, market research, and package design services. Areas of expertise span branding (brand strategy and product marketing), business consulting (project management and strategy consulting), graphic design (visual communication), market research (market analysis and observational research), and product design (3D modeling, 3D printing, engineering design, industrial design, and product prototyping).

The studio serves clients across consumer goods, electronics, design, hardware and networking, health care, manufacturing, wellness and fitness, sports, agriculture, and automotive. Client types include startups, small businesses, medium businesses, and enterprise or corporate organizations.

Representative portfolio work includes ECO Cycling Glasses (2022, $5K-$20K, five months), the Golf Rangefinder Prism+ (2024, $5K-$20K, seven months), a MagSafe Wall Mount (2023, under $5K), an Event Kiosk (2022, under $5K), Medical Robotics (2023, under $5K), a Meat Slicer (2021, under $5K), and a Smart Outdoor Camera (2021, under $5K). Named clients include ATTAAC, Pinned Golf, AZAVISTA, Smartish, and Groovelife.

The studio was founded by Adrian Lesechko, an industrial designer with extensive freelance experience managing projects for international clients. He holds a Masters degree in Industrial Design from the Academy of Arts, Architecture and Design in Prague and ensures that each client's vision and the studio's ideas come together throughout the design process.