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influData

Data & Analytics Vienna, Austria
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influData lets users search and analyze over 20 million influencers and their audiences across Instagram, TikTok, YouTube, and Twitch. The tool includes campaign management with tracking, reporting, and social listening, and has been used in over 5,000 campaigns.

influData is an influencer marketing platform that enables detailed search and analysis of over 20 million influencers and their audiences. The tool covers Instagram, TikTok, YouTube, and Twitch, offering more than 50 graph-based scores and analyses for each creator and audience. These scores display an influencer's value for advertising campaigns and provide precise follower insights, including the ability to distinguish real followers from fake ones.

The platform includes a comprehensive campaign management system with tracking, reporting, and social listening. Customizable dashboards, semantic analyses, and community insights help users monitor campaign performance and receive early warnings for potential backlashes. All content, including stories, is automatically detected, stored, and analyzed to support data-driven reporting and optimization.

influData has been used in over 5,000 campaigns and is trusted by brands such as Kia, Purelei, Teufel, L'Osteria, OBI, Deichmann, Gymondo, Beiersdorf, Sky, Villeroy & Boch, Babor, MotelOne, Jägermeister, Flaconi, and Henkel. The tool is designed for agencies, brands, and companies of all sizes seeking to improve their influencer marketing efforts.

The company is based in Vienna, Austria, and employs between 10 and 49 people. influData has been available since 2020 and is used by nearly 5,000 users worldwide. The platform offers a Cloud package that includes unlimited searches, quality scores, campaign tracking, and all creator insights, with additional features such as audience reports and profile comparison available as add-ons.

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Services

  • Influencer Marketing
  • Influencer Search & Analysis
  • Campaign Management

Team Size

10-49

Pros

  • AI-powered influencer search and analysis with over 50 filters
  • Comprehensive campaign management with tracking, reporting, and social listening
  • Used by major brands such as Kia, Beiersdorf, and Henkel

Frequently Asked Questions

influData supports Instagram, TikTok, YouTube, and Twitch.
influData uses quality scores and follower analysis to distinguish real followers from fake ones.
influData has been used in over 5,000 campaigns.
The Cloud package includes unlimited searches, quality scores, campaign tracking, and all creator insights.
The AI-powered prompt search delivers relevant creators within seconds using over 50 search and filter criteria.
influData provides customizable dashboards, semantic analyses, community insights, and early warnings for potential backlashes.
influData is suitable for agencies, brands, and companies of all sizes.
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