How How

How How is a dynamic animation and video production studio based in Poznan, Poland, founded in 2009. The studio specializes in bringing ideas to life through high-quality animation, engaging commercial films, and clear explainer videos. With a team of under 49 employees, How How offers a comprehensive suite of production services from initial concept development and scriptwriting to storyboarding, animation, filming, voice-over recording, and final editing.

The studio maintains a minimum budget range of $1,000 to $10,000 and an average hourly rate of $40. Portfolio projects range from under $5,000 for simple explainer videos to $20,000–$100,000 for larger corporate productions. How How has completed projects for notable clients including Aflofarm, Comarch, Nivea, Skanska, and Amica, with project durations typically spanning one to two months.

How How's service offerings include video production, graphic design, creative services, video marketing, and advertising. Areas of expertise cover advertising (broadcast video and TV advertising), audio production (post-production and mastering), branding (product marketing), creative (film production), digital marketing (digital advertising and media), graphic design (logo animation and visual communication), media buying (TV), product design (3D modeling), and video production (2D animation, 3D animation, animation production, video filming, visual effects, and whiteboard animation).

The studio serves a diverse range of industries including construction, design, education, software and IT services, consumer goods, and retail. Client types encompass startups, small businesses, medium businesses, and enterprise or corporate organizations. This broad industry and client base demonstrates the studio's versatility in creating tailored visual content for different sectors.

Google reviews give How How a 4.8 rating based on 24 reviews. Clients consistently praise the studio's professionalism, creativity, punctuality, and ability to exceed expectations. Reviewers highlight the team's excellent communication, flexible approach, and attention to detail. One client noted that the animation "perfectly reflected the character of the brand and attracted the attention of our customers," while another described the collaboration as "a pure pleasure" with confidence in the results.

The portfolio showcases a variety of projects including the Hexagator explainer animation (2D, $5K–$20K, 2022), the Floyx explainer video (under $5K, 2018), the Amica corporate video ($20K–$100K, 2019), the Ethroon Racing gaming chair 3D animation ($5K–$20K, 2023), and the Comarch brand movie ($5K–$20K, 2025). These examples demonstrate the studio's capability across different animation styles, budget levels, and client requirements.