Award-winning SEO and GEO agency specializing in AI-based search optimization for e-commerce brands. Based in Bremen, they help online retailers maximize visibility in both traditional search engines and emerging AI platforms like ChatGPT and Gemini.
HECHT INS GEFECHT is a boutique SEO agency based in Bremen, Germany, founded in 2021 by brothers Johannes and Benny Windolph. The agency has carved out a distinct niche by focusing on the intersection of traditional search engine optimization and the rapidly evolving world of AI-based search systems. While many agencies are still catching up to Generative Engine Optimization (GEO), HECHT INS GEFECHT has made it a core competency from day one, positioning itself as a forward-thinking partner for e-commerce brands that want to stay ahead of the curve.
The agency's key differentiator is its deep technical expertise in optimizing for Large Language Models (LLMs) such as ChatGPT, Gemini, Perplexity, Claude, and DeepSeek, alongside traditional search engines like Google and Bing. This dual focus is rare in the market. The founders bring years of experience with entities, structured data, semantic SEO, and the Google Knowledge Graph, which they now apply to make brands discoverable in AI chat interfaces. Their approach is data-driven: they start with a thorough SEO audit, develop a tailored strategy, and then support implementation while actively training the client's in-house team to ensure lasting results.
Pricing is project-based, starting at $5,000 per project, with typical engagements lasting 3-6 months. This makes them accessible to small and mid-sized e-commerce businesses, though the starting budget may be a barrier for very small shops. The agency's small team (1-9 employees) allows for close, hands-on collaboration, but it also means they can only take on a limited number of clients at a time. Their geographic focus is primarily Germany, Austria, and Switzerland, with services available in both German and English.
HECHT INS GEFECHT is best suited for e-commerce companies and online marketplaces in the DACH region that want to build a sustainable organic presence in both traditional search and AI-driven platforms. The agency's strength lies in its ability to combine technical SEO with cutting-edge AI optimization, making it an ideal partner for brands that are early adopters of new search technologies. Their knowledge transfer model is particularly valuable for companies that want to reduce dependency on external agencies over time.
Overall, HECHT INS GEFECHT is a highly specialized, results-driven agency that punches above its weight. With a perfect 5-star rating, multiple awards, and glowing client testimonials, it has proven that a small, focused team can deliver outsized results. For e-commerce brands in German-speaking markets that are serious about dominating both Google and the new AI search space, this agency is a compelling choice.
Services
- AI Search Optimization
- LLM optimization
- Branding
- Brand Strategy
- Online Reputation Management
- Content Marketing
- Content Strategy
- Content Syndication
- Data Analytics
- Machine Learning and AI
- Marketing Advice
- Inbound Marketing
- Lead Generation
- SEO
- Backlink Management
- International SEO
- Link Building
- Local SEO
- Mobile SEO
- SEO Consulting
- Search Engine Marketing
- Shopify SEO
- Technical SEO
- Wordpress SEO
Industries Served
Team Size
Pros
- High client satisfaction with 5-star rating and positive reviews highlighting deep
Cons
- Small team size (1-9) may limit capacity for large-scale or multi-market projects
- Primarily serves e-commerce and DACH region, less suited for non-German markets
Client Review Analysis
Clients praise deep expertise in SEO and AI search, fast response times, transparent communication, and measurable improvements in rankings and visibility. Average rating 4.9 from Google Maps and Semrush.