Mystrika
Data-driven direct marketing agency founded in 2016 and based in Bournemouth, United Kingdom. Direct Data Squad builds highly targeted campaigns from segmented consumer databases and offers advertising, PPC, email marketing, web design, and call center services.
Direct Data Squad is a data-driven direct marketing agency founded in 2016 and headquartered at 83 Commercial Road, Bournemouth, United Kingdom. The agency describes itself as "The Direct Marketing Experts" and connects businesses of all sizes with their ideal customers using high-quality, extensive databases segmented by experienced data-driven marketing specialists to create tailored consumer profiles and highly targeted campaigns.
The company employs fewer than 49 people and typically works with minimum budgets of $1,000 - $10,000 at an average hourly rate of $20/hr. Direct Data Squad partners with businesses across multiple industries up and down the country rather than limiting itself to the south coast where it is based.
Services include advertising, PPC, digital marketing, email marketing, WordPress website design, web design, and call center operations. Its stated areas of expertise cover digital advertising, lead generation, and SEM, and the profile lists small businesses as its main client type.
Representative clients include Jaguar Land Rover, BT, EON, EDF Energy, Royal Mail, British Heart Foundation, NPOWER, and Scottish Power, spanning automotive, telecommunications, energy, postal, and nonprofit sectors. Insurance brokers also appear among customers, with several reviews mentioning life insurance lead purchases.
On Google, Direct Data Squad holds a 4.6 rating from 29 reviews. Reviewers praise reliable delivery, honest and professional service, consistent lead quality, and a replacement policy with guaranteed quotable leads; one negative review claims a delivery of mostly landline numbers despite a mobile-number agreement.
Reviews describe repeat orders from insurance brokers, such as Thornton Financial, who called the company's life insurance leads the best received from any provider after trying more than 30 companies.
Services
- Advertising
- PPC
- Digital Marketing
- Email Marketing
- WordPress Website Design
- Web Design
- Call Centers
Industries Served
Team Size
Pros
- Delivers on stated commitments and makes the process easy, per Google reviews.
- Provides consistently good lead quality and sale conversions for repeat clients.
- Applauded for honest, professional service and a replacement policy with guaranteed quotable leads.
Cons
- One reviewer reported receiving 95 percent landline numbers despite ordering mobile leads and called the order dishonorable.
Client Review Analysis
Google reviewers consistently praise lead quality, conversions, and professionalism; one 2021 review disputes lead type accuracy.