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Design Insight Branding & Design agency logo

Design Insight

Branding & Design 20 Joo Avenue, Singapore, 219315, Singapore
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Design Insight is a Singapore-based product design and innovation consultancy founded in 2004. The agency balances consumer desirability, business viability, technical feasibility and environmental sustainability through its Eye, Hand, Heart design ideology.

Design Insight is a Singapore-based design and innovation consultancy founded in 2004 by Quentin Quek Chunbeng, who serves as founder and design director. The agency describes itself as designing products and experiences that can be seen, touched, and felt, and it states that it consistently perfects the balance between consumer desirability, business viability, technical feasibility, and environmental sustainability. Its empathetic Eye, Hand, Heart ideology guides work with partners and clients to craft ideas into innovative products, services, and experiences.

The agency is headquartered at 20 Joo Avenue, Singapore, 219315, Singapore and employs under 49 people. Typical projects start with a minimum budget of $10,000 to $25,000, and the average hourly rate is $150. Design Insight maintains an active social media presence on Facebook, LinkedIn, and Instagram.

Design Insight's scope of services includes industrial design and product development, design research and innovation, design strategy for business, user interface and experience design, brand and product identity, and visual communications design. The team includes founder and design director Quentin Quek Chunbeng, industrial designer Stephanie Devina Widjaja, and visual communications designer Anna Kwek Ai Ling, each bringing formal design training from institutions such as the University of Central Lancashire and the National University of Singapore.

The agency has worked with global brands and emerging startups, with clients including Samsung, Sennheiser, BIC, Clarins, OneBerry, Attonics Systems, AOX, Etech, Moveon, and Angel BabyBox. Its client base spans consumer electronics, consumer products, baby goods, wellness devices, and technology hardware.

Representative portfolio projects include BondCable, Angel BabyBox, Attonics Atto3, BIC Super EZ, OneBerry Roboguard, Sennheiser CX215, PENDULUMIC Tach T1, and AOX Compac O2+. The AOX Compac O2+ was named a Singapore Good Design product winner in 2021, and Angel BabyBox won Most Innovative Multi-Functional Baby Crib 2020 at the LUX Life Parent and Baby Awards. BondCable also received press coverage from outlets including Yanko Design, The Straits Times, Techable, and Hype&Hyper.

On Google, Design Insight holds a 5.0 rating from three reviews. One published review from doug hamilton, dated January 1, 2024, says he was really satisfied with the job Chun Beng did.

Services

  • Product Design
  • Branding
  • Logo Design
  • Package Design
  • Creative Services
  • Graphic Design
  • Wearables
  • Business Consulting
  • UI/UX Design

Industries Served

Consumer Electronics Consumer Goods Baby Products Wellness Technology

Team Size

Under 49

Pros

  • Founded in 2004 by an experienced design director with work across global brands and startups
  • Balances consumer desirability, business viability, technical feasibility and environmental sustainability
  • Portfolio includes award-winning work such as Singapore Good Design 2021 and LUX Life Parent and Baby Awards 2020

Cons

  • Only one Google review appears on the profile, offering limited public feedback

Client Review Analysis

Google rating of 5.0 from three reviews; one client expressed satisfaction with the work of Chun Beng.

Frequently Asked Questions

Design Insight offers industrial design and product development, design research and innovation, design strategy for business, user interface and experience design, brand and product identity, and visual communications design.
Design Insight is headquartered at 20 Joo Avenue, Singapore, 219315, Singapore.
Design Insight was founded in 2004 by founder and design director Quentin Quek Chunbeng.
Design Insight works with a minimum budget of $10,000 to $25,000 and an average hourly rate of $150.
Design Insight has under 49 employees, including an industrial designer and a visual communications designer in addition to the founder.
Design Insight has worked with Samsung, Sennheiser, BIC, Clarins, OneBerry, Attonics Systems, AOX, Etech, Moveon, and Angel BabyBox.
Design Insight follows an empathetic Eye, Hand, Heart ideology and balances consumer desirability, business viability, technical feasibility, and environmental sustainability.
Portfolio projects include BondCable, Angel BabyBox, Attonics Atto3, BIC Super EZ, OneBerry Roboguard, Sennheiser CX215, PENDULUMIC Tach T1, and AOX Compac O2+.
AOX Compac O2+ was a Singapore Good Design product winner in 2021, Angel BabyBox won Most Innovative Multi-Functional Baby Crib 2020 at the LUX Life Parent and Baby Awards, and BondCable received coverage from Yanko Design and The Straits Times.
Design Insight has a 5.0 Google rating from three reviews, with one client expressing satisfaction with the work of Chun Beng.
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