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Compare ZATO PPC Marketing vs Uncovered

Side-by-side comparison of features, pricing, services, ratings and more.

ZATO PPC Marketing

Paid Advertising & PPC Website

ZATO is a specialist Google Ads and Microsoft Ads agency founded by Kirk Williams. With over a decade of senior-level PPC management, they focus exclusively on paid search for brands spending $75K to $1M per month, offering flat-rate, month-to-month pricing and direct access to experienced account managers.

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Winner

Uncovered

B2B Lead Generation Website

'Uncovered is a results-driven PPC management agency specialising in Google Ads, Meta Ads, and Microsoft Advertising. With over 15 years of experience and £2M+ in annual ad spend managed, they deliver qualified leads and revenue growth through data-driven strategies. Their tagline: "Better ads. Better leads. Better ROI."'

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Feature Comparison

Attribute	ZATO PPC Marketing	Uncovered
Category	Paid Advertising & PPC	B2B Lead Generation
Rating		Winner +0.5 higher
Location	Billings, Montana, United States	Chelmsford, England, United Kingdom
Services	Advertising Display Ads PPC Retargeting and Remarketing Video Marketing Marketing Advice Lead Generation Social Media Marketing Facebook Advertising Instagram Marketing	Advertising Display Ads PPC Retargeting and Remarketing Video Marketing Marketing Advice Lead Generation Social Media Marketing Facebook Advertising Instagram Marketing
Industries	B2B Services Ecommerce Manufacturing	Dental Ecommerce Health & Wellness SaaS Technology Healthcare Finance Education Professional Services
Pros	Month-to-month contracts with no long-term lock-in, clients own their account data. Founder Kirk Williams is a recognized top 50 PPC expert and frequent industry speaker.	No long-term contracts, offering flexibility to scale or pause campaigns as needed. Average 90-day time to profitability with a proven three-phase optimization framework. Achieves 5X average ROAS across client accounts in multiple industries. Transparent, honest communication with a focus on ROI over vanity metrics.
Cons	Small team (1-9) may limit capacity for very large or fast-scaling accounts.	Small team size (1-9) may limit capacity for large-scale or multi-channel campaigns. Budget per project capped at $5,000, which may not suit enterprise-level ad spend.
Website	Visit Site	Visit Site

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