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Compare Luminary vs Refine Labs

Side-by-side comparison of features, pricing, services, ratings and more.

Luminary

Branding & Design Website

Luminary is a certified B Corp digital agency in Melbourne, Australia, specializing in mid to large-scale digital projects across leading DXP, CMS, and headless platforms. They offer end-to-end services from strategy and UX design to web development and ongoing support, serving government, retail, and corporate sectors.

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Winner

Refine Labs

Paid Advertising & PPC Website

Refine Labs is a Boston-based B2B demand generation agency that helps mid-market and enterprise SaaS companies change the way they measure and execute marketing. Its Revenue Engine Optimization services and The Vault learning platform are designed to drive qualified pipeline, lower CAC, and improve win rates.

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Feature Comparison

Attribute	Luminary	Refine Labs
Category	Branding & Design	Paid Advertising & PPC
Rating		Winner +0.1 higher
Location	Melbourne, Victoria, Australia	Boston, MA, USA
Features	Robust enablement through The Vault, community, and content, helping clients internalize	Robust enablement through The Vault, community, and content, helping clients internalize
Services	Web Development Digital Design Product Design UX Design Web Design Website Maintenance Digital Strategy Discovery Content Services SEO Data and Analytics Paid media strategy and execution (LinkedIn, Google, YouTube, Meta, Reddit, CTV) Content and creative development Account-based marketing programs Split the Funnel and Pipeline Sources analysis Analytics and reporting on CAC, pipeline, and win rates Change management and strategic consulting The Vault on-demand education platform with playbooks, templates, and training	Web Development Digital Design Product Design UX Design Web Design Website Maintenance Digital Strategy Discovery Content Services SEO Data and Analytics Paid media strategy and execution (LinkedIn, Google, YouTube, Meta, Reddit, CTV) Content and creative development Account-based marketing programs Split the Funnel and Pipeline Sources analysis Analytics and reporting on CAC, pipeline, and win rates Change management and strategic consulting The Vault on-demand education platform with playbooks, templates, and training
Industries	Education Institutions Fintech Healthcare & Hospital Tourism and Hospitality Manufacturing Financial Services Government Charities and NFPs Professional Services Property and Construction E-commerce and Retail	B2B SaaS Technology
Pros	Certified B Corp with a mission-driven approach to creating positive digital experiences. Deep expertise in leading DXP and headless CMS platforms including Optimizely, Sitecore,	Employee reviews often highlight smart colleagues, a learning-oriented culture,
Cons	Minimum project budget of $25,000 may be prohibitive for smaller organizations. No public client reviews available on the Semrush profile to validate recent performance.	Employee feedback indicates that periods of fast scaling have included layoffs and
Website	Visit Site	Visit Site

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