Clearwater Agency is a digital marketing and transformation firm that blends data-driven strategy with creative execution to grow brands into market leaders. They deliver sustained, measured growth through multi-channel campaigns across owned, paid, and earned media.
Clearwater Agency positions itself as a digital marketing and transformation partner that bridges the gap between data and creativity. Founded in 2012 and based in Melbourne, Australia, the agency has built a reputation for delivering outsized results through a multi-channel approach that spans SEO, paid media, social, content, and web development. Their "one brain" philosophy -- a fusion of analytical rigor and human-centric creative thinking -- sets them apart from agencies that lean too heavily on either side.
The agency's service roster is comprehensive, covering everything from AI search optimization and LLM optimization to traditional PPC, email marketing, and web design. They work across B2B services, consumer goods, ecommerce, education, and health & wellness. Their success stories are impressive: a 307% increase in student applications for a private school, a 113% revenue boost for a B2B coffee supplier, and a record-breaking $19.86 million raised for FightMND in just four months. These results are not outliers but part of an unbroken year-on-year award-winning streak.
Pricing starts at $2,500 per project, with typical engagements running 3-6 months. This positions Clearwater as a mid-market option -- accessible to established businesses but perhaps less suited to micro-budgets. The agency works with small, mid, and enterprise clients, and their geographic focus is primarily Australia and the United Kingdom. Their 4.9 rating across 84 reviews reflects consistent client satisfaction, with reviewers praising account managers for being proactive, communicative, and results-oriented.
Clearwater is best for companies that want a true growth partner rather than a tactical vendor. Their integrated approach means they can orchestrate campaigns across channels, ensuring messaging and budget are aligned at every touchpoint. The agency's emphasis on human-powered decision-making -- "data-led but not data-slaves" -- appeals to brands that value strategic nuance over automated optimization.
For businesses in Australia or the UK looking to scale through a disciplined, multi-channel strategy, Clearwater Agency offers a compelling mix of creative firepower and analytical depth. Their track record of exceeding targets, combined with strong client testimonials, makes them a safe bet for ambitious growth initiatives. The only real caveat is the minimum budget and geographic focus, which may exclude very small or non-Anglophone markets.
Services
- AI Search Optimization
- LLM optimization
- Advertising
- Display Ads
- PPC
- Retargeting and Remarketing
- Video Marketing
- Content Marketing
- Content Strategy
- Copywriting
- Video Production
- Data Analytics
- Machine Learning and AI
- Marketing Advice
- Inbound Marketing
- Lead Generation
- Market Research
- Outbound Marketing
- Marketing Automation
- Email Marketing
- SEO
- International SEO
- Link Building
- Local SEO
- Mobile SEO
- SEO Consulting
- Search Engine Marketing
- Shopify SEO
- Technical SEO
- Wordpress SEO
- Social Media Marketing
- Community Management
- Content Creation
- Facebook Advertising
- Instagram Marketing
- Social Media Monitoring
- TikTok influencer
- Twitter Marketing
- Web Development
- Digital Design
- Graphic Design
- UX Design
- Web Design
Industries Served
Team Size
Pros
- Full-service capability covering SEO, paid media, social, content, and web development
Cons
- Minimum project budget of $2,500 may be steep for very small businesses or startups.
- Geographic focus primarily on Australia and the UK, limiting appeal for companies
Client Review Analysis
Clients consistently highlight Clearwater's proactive account management, strong results, and clear communication. Reviews mention improved rankings, better lead quality, and higher ROAS, with specific praise for account managers like Zach and Isaac.