Mystrika
Cable.so works with brands to build and scale content assets that inspire action and align with brand identity. The agency offers influencer-sourced UGC, video production, and campaign planning with performance marketing integration. It has access to a vetted network of over 5,000 influencers and reports measurable results like +100% audience reach and up to 300% ROAS improvement.
Cable.so is a content marketing and social media agency founded in 2023 and headquartered in Groningen, Netherlands. The agency specializes in building and scaling content assets that drive action, combining influencer-sourced user-generated content (UGC) with high-quality video production tailored for social and paid-media usage. Cable.so positions itself as a partner for brands seeking scalable, creator-driven content ecosystems rather than ad-hoc one-offs.
The agency reports access to a vetted network of over 5,000 influencers and emphasizes full content ownership for clients. Cable.so operates with a minimum budget of $1,000 - $10,000 and an average hourly rate of $30/hr, with no upfront fees unless a campaign runs. The team has under 49 employees and includes founder and digital marketing lead Zhive Ristovski and content editor Dario Nankovski.
Cable.so's service offerings span social media marketing, digital services, digital marketing, branding, digital strategy, media buying, content marketing, email marketing, business consulting, and market research. Areas of expertise include branding (B2B branding, brand design, brand messaging, brand strategy, naming, product marketing), digital marketing (B2B, B2C, content creation, copywriting, digital advertising, lead generation, marketing consulting, marketing strategy), and social media (Facebook, Instagram, LinkedIn, Pinterest Marketing, TikTok). The agency also has technical capabilities in CMS platforms like WordPress and custom frameworks such as Laravel and VueJS.
The agency serves a diverse range of industries including consumer goods, eCommerce, electronics, entertainment, finance, music, hospitality, nonprofit, gaming, and wellness & fitness. Client types include startups, small businesses, medium businesses, and enterprise/corporate organizations. Notable clients listed on the profile include Aaron Dwyer Company, Philips Domestic Appliances, OMNES Global, and Marine Fish and Coral.
Cable.so has one DesignRush review with a 5.0 rating from a client in the entertainment industry. The reviewer praised the agency's communication, stating that founder Zhive Ristovski was the only collaborator who asked interested questions about the business and project, and that communication was impeccable throughout the process. The review highlighted the agency's work on social media marketing for Predictor Productions.
The agency emphasizes transparency and data-driven execution, offering measurable performance metrics such as +100% audience reach and ROAS improvement up to 300%. Cable.so's approach integrates influencer distribution with performance marketing to deliver results for brands looking to build scalable, creator-driven content ecosystems.
Services
- Social Media Marketing
- Digital Services
- Digital Marketing
- Branding
- Digital Strategy
- Media Buying
- Content Marketing
- Email Marketing
- Business Consulting
- Market Research
Industries Served
Team Size
Pros
- Access to a vetted network of over 5,000 influencers
- Full content ownership for clients
- No upfront fees unless a campaign runs
- Data-driven execution with measurable performance metrics
- Impeccable communication as noted in client review