Black Unicorn PR

Black Unicorn PR was founded in 2018 by Julija (JJ) Jegorova, who brought over a decade of PR experience from in-house roles, agency-side work, and serving as Head of PR at a London-based startup. The agency was created to offer a new approach better suited to startups and high-growth technology businesses. It positions itself as more than a traditional agency, acting as an external tech PR department that embeds within client teams.

The agency operates as a remote, global team with primary expertise and experience based in Europe. It employs under 49 people and consists entirely of experienced PR veterans; no junior account managers are used. Founders JJ and Mauro are personally involved in client accounts to ensure satisfaction and results. The minimum project budget is $1,000 to $10,000, and the hourly rate is available upon inquiry.

Black Unicorn PR offers public relations and reputation management services. Its areas of expertise include B2B PR, corporate communications, crisis management, digital PR, and online reputation management. The agency focuses on understanding journalists, editors, event organizers, and podcasters to deliver value for clients.

The agency serves a range of industries: fintech, insurance, corporate services, finance, software and IT services, agriculture, and recreation and travel. Client types include startups, small businesses, medium businesses, and enterprise or corporate organizations. Representative clients include GoCardless, WeRoad, Mindgard, eAgronom, utu, Moth Quantum, Inzmo, CapitalBox, and RedTrack.

No Google reviews are available for Black Unicorn PR. The agency's mission is to support game-changing companies with trust, credibility, and visibility to help them achieve scale and recognition. It believes in the transformational power of startups, scaleups, and tech companies in the economy.