Before Hello

Before Hello is a Ukraine-based B2B lead generation and cold email agency that has been operating since 2017. The company positions itself as a business process optimization firm, but its core offering is a fully managed outbound email marketing system. Unlike many agencies that simply send emails on your behalf, Before Hello builds and manages the entire infrastructure -- from domain setup and mailbox warm-up to copywriting and real-time campaign monitoring. The agency has worked with over 200 companies and claims to have generated more than $15 million in revenue for clients using its insights-first methodology.

The agency's approach is built on research rather than templates. Before Hello starts with buyer persona research, using AI to identify pain points, goals, and buying triggers. From there, they develop custom lead magnets, craft personalized email sequences, and set up a dedicated sending infrastructure with multiple domains and mailboxes. The system is designed to maintain high deliverability through gradual warm-up, spam filter compliance, and proactive monitoring. Clients get a dedicated account manager, a real-time dashboard, and integration with their CRM and Slack for response management.

Before Hello offers three monthly packages: Discovery ($1,899/mo), Growth ($2,799/mo), and Scale ($3,699/mo). Each includes a set number of hand-researched, triple-verified prospects, dedicated domains and mailboxes, buyer persona research, custom lead magnets, email copywriting, campaign portal setup, and ongoing optimization. The Discovery plan covers up to 5,000 emails per month with 15 mailboxes and 1,750 prospects. The Growth plan doubles those numbers, and the Scale plan supports up to 20,000 emails per month with 50 mailboxes. All tools and software are included in the price, and there are no long-term commitments -- clients can cancel monthly.

The agency holds a Top Rated Plus badge on Upwork, placing it in the top 3% of performers on that platform. It has also received multiple Clutch awards for lead generation and business services. Client reviews highlight professionalism, efficiency, and the ability to generate high-quality leads that translate into active deal pipelines. The agency is noted for its flexibility and deep understanding of client industries, which helps tailor campaigns effectively.

Before Hello is best suited for B2B companies that want a hands-off, done-for-you cold email solution. It works well for businesses that lack the internal expertise to set up and manage email infrastructure, or those that have struggled with deliverability and low reply rates. The pricing is competitive for a fully managed service, especially considering that all software costs are included. However, the agency's focus is exclusively on email -- it does not offer LinkedIn outreach or multichannel campaigns, which may be a limitation for some buyers.

Overall, Before Hello is a solid choice for companies that value infrastructure quality and research-driven personalization over volume. The agency's track record and verified client feedback suggest it delivers consistent results, particularly for businesses with a clear target market and a willingness to invest in a managed service. If you need a reliable partner to handle the technical and creative sides of cold email, Before Hello is worth evaluating.