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Arm Direct Multi-Channel Outreach agency logo

Arm Direct

Multi-Channel Outreach London, United Kingdom
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Arm Direct is a UK-based full-service direct response agency established in 1984. It offers media buying, creative, and campaign response analysis for brand and direct response clients across UK and Pan European markets.

Arm Direct is a UK-based full-service direct response agency founded in 1984. The agency positions itself as the UK's only specialist full-service direct response agency, combining media buying, creative development, and campaign response analysis under one roof. It serves both brand and direct response clients across the UK and Pan European markets.

The agency employs between 10 and 49 staff and is headquartered at 1 Bentinck Mews, London. Arm Direct's core service is media planning and strategy, with a focus on direct response channels. The agency's proprietary ARMADA software provides clients with pre-campaign spot schedules, estimated response volumes, post-campaign tracking, and budget reconciliation, accessible online from anywhere.

Arm Direct's services span a wide range of media including DRTV, infomercials, press, radio, outdoor, online marketing, social media, sponsorship, SMS text, video on demand, and interactive TV. The agency also offers creative services and campaign response analysis as part of its integrated offering.

The agency's client base includes brand and direct response marketers. While the profile does not list specific industries, Arm Direct's expertise in multi-channel direct response makes it suitable for B2B companies seeking measurable campaign outcomes.

As of the profile date, Arm Direct has no client reviews on Agency Spotter, resulting in a rating of 0.0. The agency has not yet received any public feedback on the platform.

No portfolio or project examples are listed on the profile. The agency's website at arm-direct.co.uk provides further details on its services and past work.

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Services

  • Media Planning & Strategy
  • Media Buying
  • Creative Services
  • Campaign Response Analysis
  • DRTV
  • Online Marketing
  • Social Media Marketing

Team Size

10 - 49

Pros

  • Specialist full-service direct response agency with 28+ years of experience.
  • Proprietary ARMADA software for pre-campaign scheduling, response estimation, post-campaign tracking, and budget reconciliation.

Frequently Asked Questions

Arm Direct buys DRTV, infomercials, press, radio, outdoor, online marketing, social media, sponsorship, SMS text, VoD, and interactive TV.
The agency uses its proprietary ARMADA software for pre-campaign spot schedules with estimated response volumes and post-campaign tracking and analysis.
ARMADA is a bespoke online system that provides pre-campaign response estimates, post-campaign tracking, budget reconciliations, and secure online access to response data.
Yes, Arm Direct covers both UK and Pan European markets.
Arm Direct was established in 1984, giving it over 28 years of experience in direct response marketing.
Arm Direct has an agency size of 10 to 49 employees.
Yes, Arm Direct combines media buying with creative services and campaign response analysis as a full-service direct response agency.
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