Activate Health

Activate Health is a boutique public relations and marketing agency founded in 2010, headquartered in Nashville, Tennessee. The agency exclusively serves the healthcare industry, providing B2B and B2C media relations, content marketing, social media, and advertising support. With under 49 employees, Activate Health positions itself as an extension of clients' marketing teams, offering high-touch collaboration and strategic advisement.

The agency's leaders bring decades of experience in corporate marketing and healthcare-focused advertising agencies. Activate Health combines conceptual and creative capabilities with intentional research and robust analysis to develop marketing, PR, and communications strategies. The agency measures success against client goals in awareness, education, thought leadership, engagement, member retention, and sales.

Activate Health's services span content marketing, public relations, social media marketing, digital marketing, advertising, branding, digital services, and creative services. Areas of expertise include advertising (B2B, conference advertising, tradeshow advertising), branding (B2B branding, brand messaging, brand strategy), creative (copywriting, strategy), digital marketing (content creation, copywriting, marketing consulting, strategy), media buying (media planning), PR (corporate communications, crisis management, medical communications, public affairs), and social media (Facebook, Instagram, LinkedIn, Twitter, consulting).

The agency serves medium businesses and enterprise/corporate clients exclusively in the healthcare sector. Notable clients include Optum, Aetna, CVS Health, Dignity Health, Regence Blue Cross Blue Shield, and SCAN Health Plan. Portfolio examples include earned media campaigns for health IT surveys, public relations for health technology, social media campaigns for Optum, value-based care white papers, webinars for specialty pharmacy, and infographic benchmark reports.

DesignRush reviews from four clients give Activate Health a 4.7 rating. Clients praise the agency's healthcare expertise, strategic focus, media relationships, promptness, proactive approach, and ability to exceed expectations. One reviewer noted the team's reliability and knowledge of the niche healthcare space, while another highlighted the agency's thought leadership messaging and stakeholder collaboration.

Activate Health was a Spectrum Award Nominee in 2018. The agency's portfolio demonstrates results across public relations, content marketing, and social media marketing for leading healthcare organizations.