Filter & Categories

Act Second

Branding & Design New York City, New York, United States

Reviewed by Mystrika Genie · Last updated August 1, 2026

Act Second is a branding and creative agency founded in 2016. The agency focuses on strategy-first creative solutions for startups, small, and medium businesses. Services include branding, digital marketing, web design, and more.

Act Second is a branding and creative agency founded in 2016, operating on a strategy-first philosophy. The agency believes that building a robust strategy before execution ensures creative solutions are both innovative and aligned with client business goals. The team describes itself as tight-knit and global, bringing together entrepreneurial minds and big-agency experience.

The agency reports a minimum project budget of $10,000 to $25,000 and an average hourly rate of $185. It employs under 49 people and is headquartered in New York City, New York. Act Second was founded in 2016 and maintains a presence on LinkedIn and Instagram.

Act Second offers a wide range of services including branding, digital marketing, creative services, product design, package design, web design, eCommerce development, PPC, public relations, and email marketing. Within these areas, the agency has deep expertise in brand strategy, naming, UX research, social media marketing, AI-driven design, and Shopify development.

The agency primarily serves startups, small businesses, and medium businesses in the beauty, consumer goods, eCommerce, and fashion industries. Notable clients include The RealReal, Alex Ani, Campari, Diageo, Dermstore, Little Words Project, Live The Process, Glytone, and Coty. No specific results or case studies are provided in the profile.

No Google reviews are available for Act Second on the DesignRush profile. The agency's reputation is built on its stated philosophy of purposeful creation, deep listening, authentic collaboration, thoughtful challenge, and intentional action.

Services

Branding
Digital Marketing
Creative Services
Product Design
Package Design
Web Design
eCommerce Development
PPC
Public Relations
Email Marketing

Industries Served

Beauty Consumer Goods eCommerce Fashion

Team Size

Under 49

Pros

Strategy-first creative approach ensures alignment with business goals
Diverse team combines entrepreneurial and big-agency experience
Nimble and responsive global team

Frequently Asked Questions

Act Second specializes in strategy-first branding and creative services, including brand strategy, design, and digital marketing.

The team has under 49 employees and operates as a tight-knit, global group of creative thinkers.

The agency is headquartered in New York City, New York, United States.

Minimum project budgets range from $10,000 to $25,000, with an average hourly rate of $185.

Act Second works primarily in beauty, consumer goods, eCommerce, and fashion.

The agency serves startups, small businesses, and medium businesses.

The agency lists clients such as The RealReal, Alex Ani, Campari, Diageo, Dermstore, and Coty, but no specific results are detailed.

The agency follows a strategy-first philosophy: research and planning come before execution to ensure innovative and effective solutions.

Act Second differentiates itself through a deep listening approach, authentic collaboration, and a mix of entrepreneurial and big-agency experience.

The profile does not specify post-launch support, but the agency provides ongoing services like digital marketing and email marketing.

Free Plan Available

You shouldn’t have to overpay for cold email tools. With Mystrika, you won’t.

It does cold email warmup, sequences, unified inbox, and AI writing - all in one place. Every other tool that does this charges somewhere between $100 and $500 a month. Mystrika has a free plan. 500 prospects. No expiry. No card.

The people who consistently book meetings from cold email aren’t smarter. They just stopped leaving money on the table.

See the Free Plan

Cookie Consent Required